Price It Right Toolkit
Stop guessing. Start pricing.
You’ve built real products. You’ve put in the time, the design work, the creative energy. And then you slap a number on it, usually on the lower end, and hope for the best.
This toolkit changes that.
Price It Right Toolkit gives you everything you need to make confident, strategic pricing decisions — not just once, but every time you launch, update, or reprice a product. It’s practical, it’s actionable, and it’s built specifically for digital product sellers who are done leaving money on the table.
This toolkit is for digital product sellers and service providers who want to price with intention and stop second-guessing every number they put out there.
This Toolkit Includes:
Price It Right Guidebook:
- Why pricing feels so hard and what’s actually going on
- The 4 pricing models you should know and when to use them
- How to know when it’s time to raise your prices
- How to test a price without ruining your flow
- A repeatable pricing decision framework
The Pricing Worksheet:
- Walk through your investment, market position, and income goals
- Built-in baseline price formula
- Income goal calculator to see exactly how many units you need to sell at any price point
- One worksheet per product, duplicate and reuse as many times as you need
The Price Audit Checklist:
- Yes/no questions to evaluate any existing product in your shop
- Simple scoring system tells you whether to hold, reprice, bundle, or retire
- Space for next action and notes
- Run it on your whole catalog in an afternoon
The Swipe Copy Pack:
- Emails for announcing a price increase to your list
- Social caption variations
- Short DM variations
- Value-led, straightforward, and urgency-led options so you have the right words for every stage of your campaign
The New Price Announcement Mockups:
- 10 square Canva templates (2000×2000) for email, socials and shop listings
- 10 vertical Canva templates (1080×1920) for stories and reels
- All colors fully swappable to match your brand
Why This Toolkit Works
Built for Digital Product Sellers
Every piece of this toolkit was designed with digital product businesses in mind.
Tools You’ll Return To
The worksheet, checklist, and swipe copy are assets you’ll use every time you price or reprice something.
No Filler
Use this toolkit to go from building the strategy to doing the math, and handling the communication.
Ready to Use Immediately
Download the PDFs and the Canva templates. No complicated setup, no learning curve.
* 4 PDF files
* 2 Canva templates
* Digital download, not a physical product
All the components of this toolkit are for personal use only.
You may brand and edit the mockups for your needs.
Read full product license here.
$37